PFI Magazine

The Professional Bull Rider’s Elite Built Ford Tough Series Returns
to Springfield, Missouri- Now 3 Days of Competition.

Springfield, MO (January 27, 2010)- The Professional Bull Riders, Inc. (PBR) Built Ford Tough Series (BFTS) tour will be coming back in Springfield, MO., for the Pfiwestern.com Invitational, stop #26 on the prestigious tour.

This year is a little different. Instead of two action-packed evenings, we’ve added a third night! The top 40 bull riders will take on the toughest bulls the PBR has to offer at the JQH Arena on Friday, September 17th at 8:00 pm, Saturday, September 18th at 6:50pm and on Sunday, September 19th at 5:00pm.

Tickets start as little as $15 and increase to $25, $40, $60, $80 and $100. A ticket will guarantee PBR fans, new and old, not only an up-close-and personal view of the toughest athletes on earth, but they will also see more than two hours of edge-of-your-seat thrills and spills, rock & roll music, and pyrotechnics!

Tickets will go On Sale this Friday, January 29th at 9am and can be purchased at the
PBR box office inside of PFI or by phone at (800) 222-4734!

Tickets can also be purchased at Missouri State University Box Office, online at www.missouristatetix.com or by phone at (417) 831-2727

(Standard ticket fees may apply).

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Click Here: Pfiwestern.com or  Click Here: PFI Magazine.

The Pfiwestern.com Invitational will consist of three rounds of competition with the first two rounds featuring the top 40 bull riders matched against the PBR’s toughest bulls. The scores from the two rides will be combined and the riders with the top 15 scores will advance to the Built Ford Tough Championship Round after intermission on Sunday. In the end, the cowboy with the highest total score on three bulls will be declared the winner!

About the PBR:
More than 100 million viewers tune in each year to the PBR on FOX, NBC, VERSUS and on a host of foreign networks across the globe. With approximately 400 hours of prime time programming annually PBR ranks among the most prolific sports on air, in addition to attracting over one and one half million live event attendees each year with its multi-tiered event structure which includes the marquee Built Ford Tough Series and Touring Pro Division. The PBR is headquartered in Pueblo, Colo., and has over 1,200 PBR bull riders compete in more than 300 PBR sanctioned competitions in the United States, Australia, Brazil, Canada, and Mexico.

For more on the PBR, please visit www.pbr.com, www.teampbr.com, www.pbr.tv, www.myspace.com/teampbr, twitter.com/teampbr, www.facebook.com/TeamPBR, or www.pbr.com/worldfinals/.

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