Paul and Jeff Pierce, with Ariat International, discuss new Men’s Ariat Boots. The new Ariat Quick Draw boots feature a broad square toe with a Goodyear double stitch leather welt and midsole, an eight row stitch pattern, leather lined, and has a wide shank with a Duratread sole. The Ariat Quick Draw Boots are available in cedar/bright blue, tumbled bark/beige, and black deer tan/washed adobe.
Paul and Jeff Pierce, with Ariat International, discuss the men’s new Ariat DuraCrepe Boots. The Ariat Slider DuraCrepe features premium full-grain leather upper, Goodyear welt construction, a six row stitch pattern, and a DuraCrepe sole. The Ariat sole is 30% thinner than the traditional sole for lighter weight. The Ariat Round Toe Slider DuraCrepe Boots are available in brown oiled rowdy, and bison brown. The Ariat Heritage DuraCrepe Boots are available in rugged tan/antique ivy, and distressed brown/sand shell.
Paul and Jeff Pierce, with Ariat International, discuss the new women’s Ariat Showbaby Boots. These Ariat Toe Wing Tip are performance riding boots with a fun, fashionable look. The Showbaby boots feature a premium full-grain leather foot and shaft, Ariat’s exclusive durable Pro Crepe light sole compound, and the same Duracrepe sole as the other styles. The Ariat Showbaby Square Toe Boots are available in turquoise/burgundy, black/brown, tea/chocolate and brown/pink.
Paul and Darrin Voss, with Walls, discuss the Men’s Walls Coats. The Walls Chamois Chisholm Unlined Coats feature snap closures on the front and the cuffs, two chest pockets, two lower hand warmer pockets lined with poplin, adjustable cuffs, mesh cell phone pocket inside the left front, and a bi-swing back. The men’s Walls Cutter Coats feature two bottom patch hand warmer pockets with snaps, front and back inside panels for wear durability, cut-on storm zipper with snaps, vents at bottom hem at side seams, inside mesh cell phone pocket with hook and loop closure & storage pockets, polyester sleeve lining, banded collar construction, Napoleon zipper front pocket, adjustable button cuff for warmth and comfort, one-way drawstring adjustments, and contrast color collar. The Walls Chamois Unlined Tan Cutter Coats feature snap closures at the front and the cuffs, two chest pockets, two lower hand warmer pockets lined with poplin, adjustable cuffs, mesh cell phone pocket inside the left front, and a bi-swing back. The men’s Walls Cutter Coat, the Women’s Walls Dakota Coat, and the kid’s Youth Walls Cutter Jackets feature two bottom patch hand warmer pockets with snaps, front and back inside panels for wear durability, cut-on storm zipper with snaps, vents at bottom hem at side seams, inside mesh cell phone pocket with hook and loop closure & storage pockets, polyester sleeve lining, banded collar construction, Napoleon zipper front pocket, adjustable button cuff for warmth and comfort, one-way drawstring adjustments, and contrast collar.
Paul and Justin McKee, PBR Announcer, discuss the Santa Fe Men’s and Ladies Slouch Boot which has been one of PFI best selling boot over the years, great for the first time boot wearer. These distressed slouch boots feature very soft full grain oiled leather and a leather sole.
Paul and Jeff Pierce, with Ariat International, discuss additional new Women’s Ariat boots. The Ariat Ladies Latigo Boots feature premium full grain leather, is leather lined, has a eight row stitch pattern, wide square toe, a Goodyear welt construction and iron Toughstock leather sole. Check out the Ariat Ladies Latigo Boots in butter cream/pearly mint and shadow brown/pink blush.
Paul and Justin McKee, PBR Announcer, discuss PFI’s wide variety of kid’s boots. Take a look at the Ariat Kids Buckaroo Boots which features a distressed leather tan foot and red shaft with pull holes, saddle vamp, Goodyear welt and a neoprene rubber sole for great wear and tear. The Square Toe Kids Boots feature a Corona calf leather foot and shaft, a broad square toe, white double row welt stitch, natural leather welt, reinforced shanks and a rubber outsole. The Square Toe Kids Boots come in tan/orange, black/tan and pink/white. The Kid’s Performance Boots feature an all leather pink foot and white shaft, four row stitch with hand corded medallion, square toe and natural rubber outsole.
Paul and Justin McKee, PBR Announcer, talk about how little girls and boys want to dress up like their favorite rodeo or bull riders. PFI has great colorful costume chaps and vests. Check out the fringe and conchos on the Kid’s Camouflage Chaps, Kid’s Camouflage Vests, and Kid’s Pink Chaps. Go to pfiwestern.com for all the products seen on this show.
Paul and Justin McKee, PBR Announcer, discuss PFI’s exclusive Men’s Santa Fe Work boots. These work boots have a great oil tanned leather foot, soft pebble grain shaft, western stitching on the top, and a dual density rubber sole, with the harder rubber outside. The waterproof Santa Fe Work boot has a weathered leather foot and shaft, water proof liner and the same technology as the Santa Fe Work Boot.
Leon Harrel, Renowned Cutting Expert, offers tips on purchasing and using cutting saddles. Leon is a five time World Champion, author of several books, and a headliner at leading equine expos and television specials on RFD-TV. Leon discusses how important it is to find to correct size saddle by talking with a professional. It is also important to correctly saddle the horse and not to cinch the horse too tight. Make sure to walk the horse around and then perform your final cinch. If it’s too tight, the horse can’t breathe and the horse will tense up.
Attention: Pricing, promotions and product availability are subject to change and may vary from the original air date of this video.



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